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January 24 Celebrates the Original Social Customer Advocates

Many think of social Customer Service as starting with Twitter, but that is far from the start.  In the early days of the net, news groups started as a place for like minded people to discuss products, technology, or other items they were...
Posted December 20, 2010 with 361 views     

Humanizing the Brand: Building Partnerships Throughout Your Business

 This post has been a long time coming.  Over the past few years I have sometimes been frustrated by the shortsighted views I sometimes hear regarding social media.  Over the years I have heard PR or marketing should own social, to...
Posted December 17, 2010 with 1,717 views     

The Customer Service Darkside

Hopefully no one here would ever doubt that I am Customer Service driven, but I am about to share some stories of the Customer Service darkside.  As we further explore the social Customer, we should also talk about some of the other attributes...
Posted August 4, 2010 with 1,493 views     

A View of Social Media from a TV Guy

While reading Wall Street Journal’s “Social Media Draws a Crowd” this morning I was inspired to write a post that has been on my mind. The basics of the article point out facts that many of us already know. First social media is fashionable, not...
Posted July 20, 2010 with 735 views     

Its Time to Think Differently about CRM

  This 1997 Apple ad about sums up much of my thoughts about Customer Service today; it's time to think differently. For years the talking heads in the Customer Service and marketing fields have focused on data and tools to collect...
Posted March 28, 2010 with 922 views     

Social Media Business Evolution Part 1: Culture

Tomorrow I will be speaking at the Social Business Summit in Austin, TX. This pre-event for SxSW, which starts on Friday, is being presented by Dachis Group. Dachis is a great example of a company striving to work in this new transparent...
Posted March 10, 2010 with 1,004 views     

What will Drive Organizational Change Toward Service?

Many in the social media community feel that the Customer is gaining much more control over brands, and this alone will drive change.  I do not disagree, but I feel there are a number of factors that will drive this organizational shift....
Posted February 6, 2010 with 598 views     

The Customer, not the Company Defines How Products are Used

  I have a lot of respect for Pepsi CEO, Indra Nooyi. She has done a lot to help the brand and grow the business of Pepsi. The video above was on CNBC the other day. It was a feel good story of the introduction of the Pepsi...
Posted February 4, 2010 with 282 views     

I wanted to make sure you all knew that I am Frank, not 4123 1234 5678 9012

We all have cravings for an emotional connection to others, yet the majority of our life we steer clear of these connections. How has the computer age impacted your life? I think the majority of us would say it has made life easier, opened up...
Posted January 28, 2010 with 209 views     

Is Your Customer Service World Class?

Over the past several months I have done a lot of soul searching of where I am headed.  I have had a unique time over the past few years and it does cause me to wonder where I am going.  Each week I have had the opportunity to guide many...
Posted January 19, 2010 with 515 views     

Customer Service as the New Marketing?

"Advertising is based on one thing: happiness. And do you know what happiness is? Happiness is the smell of a new car. It's freedom from fear. It's a billboard on the side of a road that screams with reassurance that whatever you're doing is OK....
Posted January 14, 2010 with 363 views     

Tell A Story of Widgets and Whatchamacallits

I have been lucky to watch a lot of positive change at different companies.  Just to play a small part in that change can be very exciting, but it got me thinking: what generates change?  For years businesses have concentrated on data...
Posted January 6, 2010 with 156 views     
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