Screenshot: Ari Herzog

Good luck unsubscribing from email newsletters sent by Best Buy and Hertz. As the below video elaborates, when your email address (that receives the newsletters) is not recognized as a valid address, a failure occurs.

Let this be a lesson to email marketing companies. If you provide a means for a recipient to unsubscribe, don’t make the process difficult and ensure the address is in your database for prompt removal.

 

 

 

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