Mobile Support posts, articles, and infographics

Can the Future of Mobile Be Found in Social? CI & CNBC Use Social Media Analytics to Find Out

May 9, 2012 by Jennifer Roberts
with 40 views

Although Apple is not at the conference, consumers continue to express their love of the iPhone and monopolize the conversation around all things Apple. But their unassailable reign may not be entirely assured in the long-term. The release of the new Samsung Galaxy and the acquisition of Motorola by Google may provide the first real competition to their grip on the market. [read more]

Gold Star for Customer Service Goes To CarPhone Warehouse

April 26, 2012 by Steve Reeves
with 22 views

The independent stores - the ones not owned by and tied to a network provider - tend to have more of a focus on customer satisfaction. They make their money from profits on devices and a commission on the contract. And they want customers to keep coming back, and send their friends. [read more]

Five Great Mobile Customer Service Apps

March 29, 2012 by Lauren Carlson
with 96 views

I decided to check out the many customer service and help desk management software apps available on mobile devices, empowering companies to provide service to their customers from anywhere. As you can imagine, the list was quite extensive, but I was able to narrow it down to my 8 favorites based on: popularity, customer feedback, analyst reviews and the all-important “cool” factor. [read more]

Why would CNN buy Mashable for $200,000,000?

March 12, 2012 by Jon Burg
with 107 views

Great blogs are fueled by compelling personalities and meaningful perspectives. These personalities often have large followings of their own, which in effect extend the value of the overall property. HOWEVER, talent is far from a fixed asset. [read more]

Eureka! A Strong Social Business Model by AMEX

March 9, 2012 by Vanessa DiMauro
with 63 views

Just a few days ago I revised an old social friend named Foursquare. I hadn't been there for a while, as I am a digital nomad, often trying new tools to formulate an opinion, and then move on to a new toy as fast as they come unless they really offer something of value. Lately I have been busy pinning images while... [read more]

Can you Leave Work at the Office?

February 16, 2012 by Mitch Lieberman
with 59 views

The Mirror Image of bringing my device to work is that I never really leave the office, is this a good experience or bad. The other growing trend is that if I work at home, I really never leave the office. It is not even something the office is asking me to do either. [read more]

Connecting with the Next Generation of Consumers

January 23, 2012 by Max Gladwell
with 248 views

Photo Credit: Mobile Youth via author's blog

Research shows that SoLoMo (social + local + mobile) is the key to connecting with Generation Y The Next Web published an broad aggregation of research-based stats for Generation Y marketers. Following are the most relevant to highlights for multi-location brands seeking to connect with Generation Y (ages 13 – 24) and establish brand... [read more]

SoLoMo: The New Way to Understand Location

January 13, 2012 by Max Gladwell
with 79 views

As the technology space evolves, so does the terminology In 2009, we added the term “geolocation” to this blog as one of its primary topics. We marked this with a post stating that geolocation would be a major trend in 2010. This echoed much of what other blogs were writing at the time. Geolocation was the buzz term. We followed up... [read more]

‘Appy' New Year for Great Customer Experiences!

January 6, 2012 by Andy Hanselman
with 56 views

Two of the key ’ingredients’ of Dramatically and Demonstrably Different businesses are ‘being easy to buy from and deal with’, and ‘ongoing engagement’ with customers. Here are 3 ‘apps’ that I think highlight the way things are going when it comes to creating great customer experiences. The first is from CSL Sofas,... [read more]

A Healthy Diet of Email

January 5, 2012 by Mitch Lieberman
with 43 views

Image: Courtesy of author blog

Here is the question: How does email communication fit into your 2012 corporate diet? Specifically, is there such a thing as a healthy diet of Email? Within your organization do you encourage email use, discourage it or leave well enough alone and go with the flow? [read more]

Why Mobile Websites Can Increase Lead Generation

January 3, 2012 by Mac Ocampo
with 152 views

It’s more than obvious that people are accessing the Internet using smartphones and tablet PCs. Ever noticed your Facebook feed? Your friends and contacts are uploading photos, updating their status, and checking-in at a restaurant using a mobile app. [read more]

Tuesday Tip – Scheduled 'Real Time' Messages

November 1, 2011 by Mac Ocampo
with 52 views

Social Media is all about NOW! People want to find out what is happening, what is being discussed and who is doing what. With more and more people using app friendly smart phones, the world has become even more instant. Scheduled Social Media Messages While you may be planning your social communications far in advance, it does not mean... [read more]

Nothing but Net: Creating Loyal Mobile Customers

October 18, 2011 by Contextual Marketing
with 42 views

Photo: Courtesy of author blog

It’s a new season for mobile operators. The winners will do more than just say they are focused on net promoter scores but will actually put together a game plan that leverages their 6’3” frame (rich data) and do the hard work (testing and analysis) it will take to succeed. [read more]

System Overload: Optimizing the Customer Experience in the Face of Device Proliferation

October 5, 2011 by Mark Johnson
with 112 views

Photo: Digitpedia Com/Flickr (Creative Commons)

Mobile communications is exploding. As people increasingly incorporate smartphones and tablets into their daily lives, networks are tasked with handling more video, more music, more games and more social media. In fact, as data traffic on mobile devices exceeds an Exabyte worldwide, the growing demand for mobility is straining resources and threatening to completely degrade the customer experience. [read more]

Your Customers Are Already Using Foursquare

August 26, 2011 by Matt Bodnar
with 173 views

Image source: Author's blog

Location based marketing is such a new concept that it is very difficult for small business owners to figure out whether or not there is any value in using location based marketing with services like Foursquare. Why bother putting all this time into something that won’t get users into your store? How do you know users will adopt the... [read more]

Buyer Behavior Dooms HP in Tablet Market

August 22, 2011 by Tony Zambito
with 155 views

Photo: HP PSG APJ/Flickr

The sudden news of Hewlett-Packard’s (HP) decision to exit and essentially give up on the Smartphone and Tablet markets has some analysts and market watchers reeling. This amounts to an outright ceding to Apple and their success with the iPhone and the iPad. [read more]

QR Codes Drive Customer Engagement

August 15, 2011 by Mark Johnson
with 990 views

Photo: Marco Raaphorst/Flickr (Creative Commons)

First there was the Smart Phone…. Then there was mobile messaging…. mobile coupons …. mobile loyalty program apps. What’s the next mobile marketing trend? It may very well be QR Codes. [read more]

Customer-Centricity and The Kings of Big Data -- What They Collect About You

June 13, 2011 by Peter Auditore
with 380 views

Big Data was the focus of a recent Economist conference that attempted to bring some sense into how we manage data and how it impacts business, government and our own lives. What Google, MasterCard, AT&T, Verizon, Amazon, the CIA, FBI, and more are collecting. [read more]